ej7777 Privacy Policy

1. Who We Are

ej7777 is an online casino and sports betting platform operated at ej7777.app, serving players primarily based in Bangladesh. References to "ej7777", "we", "us", and "our" throughout this Policy refer to the operator of the ej7777 platform. References to "you", "your", and "the player" refer to any individual who accesses, registers on, or otherwise uses the ej7777 platform.

For any privacy-related queries, please contact our support team at the email address listed at the bottom of this page. We will acknowledge all data-related requests within a reasonable timeframe and aim to resolve them promptly.

2. Information We Collect

We collect personal data in several ways — directly from you when you register or use our services, automatically through your interaction with the platform, and occasionally from third-party verification providers. The categories of data we may collect include:

We do not knowingly collect sensitive personal data such as racial or ethnic origin, religious beliefs, health information, or political opinions unless directly required by law or specifically provided by you in the context of a responsible gaming self-exclusion request.

3. How We Use Your Information

ej7777 uses your personal data only for the purposes for which it was collected, or for closely related purposes that you would reasonably expect. The primary purposes for which we process your data include:

• Account creation and management: registering your account, maintaining your profile, and enabling you to log in securely.
• Identity verification (KYC): confirming your identity and age (21+) in accordance with our responsible gaming obligations and fraud prevention requirements.
• Payment processing: facilitating deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, and Mastercard; detecting and preventing payment fraud.
• Service delivery: providing access to sports betting markets, casino games, live dealer tables, crash games, slots, and all other features of the ej7777 platform.
• Customer support: responding to your queries, resolving disputes, and investigating complaints.
• Responsible gaming: monitoring your gaming behaviour to identify signs of problem gambling, applying deposit limits, cool-off periods, or self-exclusion where requested or required.
• Fraud and security: detecting suspicious account activity, preventing money laundering, and protecting the integrity of our platform.
• Legal compliance: meeting our obligations under applicable laws and responding to lawful requests from competent authorities.
• Platform improvement: analysing aggregated, anonymised usage data to improve the functionality, performance, and user experience of ej7777.
• Marketing communications: sending you promotional emails or in-platform notifications about bonuses, new games, or special offers — only where you have opted in to receive such communications and subject to your right to withdraw consent at any time.

4. Legal Basis for Processing

ej7777 processes your personal data on one or more of the following legal bases:

• Contractual necessity: processing required to fulfil our agreement with you as a registered player (e.g., account management, payment processing, game delivery).
• Legal obligation: processing required to comply with applicable laws, including anti-money laundering (AML) obligations and age verification requirements.
• Legitimate interests: processing carried out for purposes such as fraud prevention, platform security, and service improvement, where those interests are not overridden by your privacy rights.
• Consent: processing based on your freely given, specific, and informed consent — most notably for marketing communications. You may withdraw this consent at any time without affecting the lawfulness of processing carried out before withdrawal.

5. Sharing Your Information

ej7777 does not sell or rent your personal data to any third party. We may share your data with the following categories of trusted partners, strictly for the purposes described in this Policy:

• Payment processors: bKash, Nagad, Rocket, Upay, and card scheme partners (Visa, Mastercard) receive the financial data necessary to process your transactions.
• Identity verification providers: our KYC partner receives copies of your identity documents and verification data to confirm your eligibility to use ej7777.
• Game providers: providers such as Evolution Gaming, Ezugi, Pragmatic Play, NetEnt, Microgaming, Spribe, and JILI Games may receive a pseudonymous player identifier and game session data necessary to deliver their games on our platform. These providers do not receive your full name, contact details, or payment information.
• IT and hosting providers: companies that provide server infrastructure, database management, cybersecurity, and related technical services to support the operation of ej7777.
• Regulatory and law enforcement authorities: where we are required by law, court order, or a binding regulatory instruction to disclose your data to a competent authority.
• Fraud prevention agencies: organisations that help us detect, investigate, and prevent financial crime and fraudulent account activity.

All third-party partners who process personal data on behalf of ej7777 are bound by contractual data-processing agreements that require them to handle your data securely, use it only for specified purposes, and comply with applicable data protection standards.

6. Cookies & Tracking Technologies

ej7777 uses cookies and similar tracking technologies to operate and improve the platform. Cookies are small text files stored on your device that allow us to recognise returning visitors, maintain session state, and analyse how the platform is used.

The categories of cookies we use include:

• Essential cookies: strictly necessary for the platform to function, including session authentication and security tokens. These cannot be disabled.
• Performance cookies: collect anonymised data about how pages are used (e.g., pages visited, time on page, error events) to help us identify and resolve performance issues.
• Functional cookies: remember your preferences such as language settings, preferred payment method, and responsible gaming limits you have set.
• Analytics cookies: used to compile aggregated statistics about platform usage patterns. Data collected via analytics cookies cannot be used to identify you individually.

You may disable non-essential cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of parts of the ej7777 platform, including account login and payment flows.

7. Data Retention

ej7777 retains your personal data for as long as necessary to fulfil the purposes for which it was collected, and in any event for the minimum period required by applicable law. Our standard retention periods are as follows:

• Active account data: retained for the duration of your account and for a minimum of five years following account closure, to meet anti-money laundering and legal record-keeping requirements.
• Transaction records: retained for a minimum of five years from the date of the transaction.
• Identity verification documents: retained for a minimum of five years from the date of verification or account closure, whichever is later.
• Support communications: retained for three years from the date of the last communication.
• Marketing consent records: retained until you withdraw consent, plus one year thereafter as evidence of the consent history.
• Technical and usage logs: typically retained for up to 12 months in identifiable form, after which they are anonymised or deleted.

When data is no longer required, it is securely and permanently deleted from our systems or anonymised in a manner that prevents re-identification.

8. Your Privacy Rights

As a player on the ej7777 platform, you hold the following rights with respect to your personal data. To exercise any of these rights, please contact our support team using the email address at the bottom of this page:

• Right of access: you may request a copy of all personal data ej7777 holds about you, along with information on how it is being used.
• Right to rectification: you may request that inaccurate or incomplete personal data is corrected or updated.
• Right to erasure: you may request that we delete your personal data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations.
• Right to restriction: you may request that we temporarily restrict the processing of your data while a dispute or accuracy concern is being resolved.
• Right to data portability: you may request a copy of data you have provided to us in a structured, commonly used, machine-readable format.
• Right to object: you may object to processing carried out on the basis of legitimate interests, including direct marketing.
• Right to withdraw consent: where processing is based on your consent (e.g., marketing communications), you may withdraw that consent at any time without penalty.

We will respond to all verified privacy rights requests within a reasonable period. We may need to confirm your identity before processing a request in order to protect against unauthorised access to another person's data.

9. Data Security

ej7777 takes the security of your personal data seriously and applies a range of technical and organisational measures to protect it against unauthorised access, disclosure, alteration, or destruction. These measures include:

• SSL/TLS encryption for all data in transit between your device and our servers.
• Encryption of sensitive data fields at rest within our database infrastructure.
• Role-based access controls limiting internal access to personal data on a strict need-to-know basis.
• Regular security assessments and penetration testing of our platform infrastructure.
• Two-factor authentication requirements for administrative access to data systems.
• Formal incident response procedures to detect, contain, and report data security events.

Despite these precautions, no internet-based platform can guarantee absolute security. If you become aware of any security vulnerability or suspect that your account has been compromised, please notify us immediately at [email protected] so we can take appropriate action.

10. Children & Minors

The ej7777 platform is strictly intended for adults aged 21 years and over. We do not knowingly collect personal data from any individual under the age of 21. If we become aware that personal data has been collected from a minor, we will take immediate steps to delete that data and close the associated account. If you believe a minor has registered on ej7777, please contact us at [email protected] immediately.

11. Marketing Communications

ej7777 may send you promotional communications about bonuses, new game releases, seasonal offers (such as during Eid, Pohela Boishakh, or BPL season), and other platform news — but only where you have opted in to receive such communications during registration or at a later point in your account settings.

You may opt out of marketing communications at any time by:

• Clicking the unsubscribe link in any marketing email we send you.
• Updating your communication preferences from within your account dashboard after login.
• Contacting our support team directly and requesting removal from our marketing list.

Opting out of marketing communications does not affect transactional messages — such as deposit confirmations, withdrawal notifications, or account security alerts — which we are required to send you as part of delivering our services.

12. Third-Party Links

The ej7777 platform does not include links to external third-party websites. If you navigate away from ej7777.app by typing a different address or following an external link from another source, please be aware that those external sites are governed by their own privacy policies and ej7777 accepts no responsibility for how they handle your personal data.

13. Changes to This Policy

ej7777 reserves the right to update this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, or platform features. When we make material changes, we will notify registered players by email or through a prominent notice on the platform. The date of the most recent update is displayed at the top of this Policy. Your continued use of ej7777 following notification of a revised Policy constitutes your acceptance of the changes.

14. Contact & Privacy Requests

For any questions about this Privacy Policy, to exercise your data rights, or to raise a privacy concern, please contact the ej7777 data team using the support email address below. All requests will be logged and handled confidentially.

Support email (plain text — not a link): [email protected]

Please include your registered username and a brief description of your request so we can locate your account and respond as efficiently as possible. We aim to acknowledge all privacy requests within 5 business days (Bangladesh Standard Time, UTC+6).